Lead the strategy and execution of multi-channel campaigns that drive engagement, adoption, and revenue growth across the entire customer journey. Work cross-functionally with Product, Sales, Customer Success, and Marketing teams to ensure personalized, data-driven touchpoints that support customers at every stage. This role is critical to Deel’s customer experience and retention efforts.
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Drive customer acquisition, retention, and revenue growth as the Director of Growth Marketing, leading a high-performing team in a fast-paced environment. You will develop and execute high-impact marketing strategies that drive pipeline growth, customer acquisition, and expansion efforts for the Controllership Business Unit, which includes Tax, Lease Lifecycle, and Equity Management solutions. Full-funnel demand generation, aligning marketing efforts with sales objectives, and optimizing performance through data-driven insights will be key.
Own and optimize campaigns across LinkedIn, Google Search, Reddit, and Stack Overflow, focusing on pipeline efficiency and ROAS. Build and manage audience targeting through 6sense, Metadata, and Hubspot. Develop and execute A/B tests and CRO tactics to improve website conversion rates. Monitor SEO performance and implement best practices to increase organic traffic.
$80,000–$120,000
USD/year
US
Unlimited PTO
This position reports directly to VP of Sales and Strategic Partnerships and our CEO. Responsible for overall marketing strategy across all major channels: digital, content, paid, email, SEO/SEM, social, and PR. Develop and present integrated campaign strategies that drive qualified leads and support revenue goals. Proven ability to lead integrated marketing campaigns from strategy to execution.